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Research

Brand strategy

Communications planning

Michele Levy is a seasoned brand strategist who leverages deep audience insight, comprehensive competitive intelligence and proven facilitation skills to develop effective brands and integrated communications programs that help organizations better achieve their strategic goals.

Whether it’s building a new brand or updating an existing one, Michele has a proven talent for quickly understanding the needs, concerns and expectations of diverse stakeholder groups, then using those insights to build brand strategies that work. With ex
perience that spans non-profit, healthcare, professional services, financial services and life sciences, Michele is adept at translating complex strategic challenges into effective messaging that resonates across a client’s key audience segments.  

Michele has worked with a wide range of nonprofit and corporate clients, adeptly bridging the sectors and leveraging best practices from both. Her work includes research, brand strategy, communications planning, and training. She has spoken on branding and communications to a variety of organizations, including the Association of Fundraising Professionals, the American Association of State and Local History, the National Association of Independent Schools, the New England Museum Association, the Essex County Community Foundation, Museums of Boston, Technical Development Corporation and Foundation for MetroWest.

Michele is an active volunteer, serving as vice chair of the board of First Night Boston, and on the Council of Historic New England; participating on Radcliffe alumnae committees; and acting as consultant and trainer with the Center for Women & Enterprise, Interise and Social Innovators Forum. Michele graduated from Harvard College with honors in History and Literature, and received her MBA from Boston University. 

 

Background

“... constitutionally unable to make things complicated.”